Questions You Need to Ask PRIOR TO STARTING a Tender

All about tender and bidding


Starting a tender isn’t a “to hell with it” type of moment. You must consider the right questions and you need to assume that you can (and really should) be awarded the contract.

It is only once you can look yourself in the mirror and understand that you have given a reasonable response to most of these elements you could launch a serious try to win a lucrative tender.

These are the questions that you need to ask yourself before you begin a tender submission.


Do you have an authentic potential for winning this tender?

Taking a shot at night and competing for a tender that you don’t have an authentic potential for winning is more destructive than you may think.

Putting pen to paper when the chances are stacked against you so heavily will only wrap up as a waste of precious time - and money.

The only way to learn your chances of winning a specific tender is through research and analysis. click here for PWD Tenders.

Is this the tender you have already been waiting for all along? Achieved it jump out at you when you initially heard about it?

Once a tender strikes your interest, it is very important to analyse every aspect of the application to make certain that you can fulfil every requirement and answer every question with total confidence.

Although the time used preparation may initially seem to be frustrating, this will actually save you time and the hassle to getting halfway through the process only to come across an immovable roadblock.

Most companies in the EU are operating with a tender win-rate that is below 26%, so these first steps are necessary.

You simply cannot afford to dive into tenders where your likelihood of success are minimal.
Can you commit? Do you have the time and resources open to complete the tender?

While the right resources (and folks) are hugely important, so is time.

Before you get stuck into any tender submission, you mustn't only understand that you have the time it requires to both complete the bid, but also the potential project - for anyone who is awarded the contract.

You must also consider the budget and have yourself whether you can actually afford the contract.

Have you considered the unforeseen costs? As time passes, attracting advisors or external specialists can shoot the costs way up. Are you prepared for this?

Remember, just because a tender looks appealing, doesn’t mean it really is right for you.
Do you understand the necessity of the client and will you address it effectively?

“Give the customer what they need, not what you would like to provide…”

That is the mantra you must repeat again and again. Do you grasp what the client is looking for? Do you have a firm grasp of the task accessible?

Seek clarity if the answer to these is anything less than a resounding “yes”.

If you know exactly everything you are being asked, consider whether you have the answers - every one.

In case you are not certain you will be the person for the work, then that will be crystal clear in your tender as well as your chances of winning will fall somewhere within slim and none.

Seek clarification for anything you need. It is much better to be over eager than to remain lost in ignorance.


Have you got a differentiator? Can you stand out from the crowd?

You will not be the only person competing because of this tender. In fact, you won’t even be the only applicant with the capacity of winning.

Therefore, you must stick out from the crowd and prove yourself as a shining star that rises above your competition.

What is your unique feature (USP)? What can you offer that nobody else can?

This is something you must know from the outset. There is no point completing two-thirds of the procedure and then scratching your head and wondering what your differentiator is. It should be a fundamental element of the bid.

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